Submagic pricing (2026)
Submagic pricing starts at $19/mo for its cheapest paid plan, and it does offer a free tier (3 videos per month, up to 200MB and 1m30s each, starter templates only, with a Submagic watermark.).
Submagic adds captions, B-roll and effects to short-form video. Pricing is per member per seat, and every tier is capped by both video count and maximum video length.
Submagic plans and costs
| Plan | Price | What you get |
|---|---|---|
| Starter | $19/month$12/member/mo billed yearly | 15 videos/mo (2 min max), 3 AI credits, 10 min/mo API |
| Pro | $39/month$23/member/mo billed yearly | 40 videos/mo (5 min max), 6 AI credits |
| Business + API | $69/month$41/member/mo billed yearly | 100 videos/mo (30 min max), 15 AI credits, 100 min/mo API |
| Custom | Contact sales | Built around usage, goals and team size |
Prices read from Submagic’s pricing page on 2026-07-22. Vendors change pricing often — check the source before buying.
Has a free plan
3 videos per month, up to 200MB and 1m30s each, starter templates only, with a Submagic watermark.
Watch out for
All prices are per member — a 3-person team pays 3×. Each tier caps both the number of videos and their maximum length, and the 'Magic Clips' feature costs extra on every tier.
How this compares to Creetr
Submagic is a post-production layer: you supply the video, it adds captions and B-roll. Creetr produces the video itself, captions included, so there is nothing to film first. For a team already shooting content, Submagic is a finishing tool; for a brand with no footage at all, it cannot start the job.
Try Creetr freeSubmagic pricing FAQ
Does Submagic have a free plan?+
Yes, Submagic offers a free plan to get you started. This plan lets you generate up to 3 videos each month, with each video capped at a maximum length of 1 minute and 30 seconds, and includes a Submagic watermark. It's a great way to test out our AI-powered captioning and editing tools on your short-form video ads and experience how easily you can boost engagement without any upfront cost. You can create and publish your first few videos to see the difference Submagic makes before considering our paid plans.
How much does Submagic cost?+
Submagic offers tiered pricing to fit your needs, starting with Starter at $19 per member per month, which can be reduced to $12 per month when billed annually. For more advanced features and higher usage limits, the Pro plan is available at $39 per member per month, dropping to $23 per month with annual billing. If you require extensive capabilities or integration through an API, our Business + API plan costs $69 per member per month, or $41 per month when billed annually, providing you with the most comprehensive tools for your short-form video ad creation.
Is Submagic priced per user?+
Yes, Submagic pricing is based on the number of users on your account. This means you pay for each team member who needs access to our AI-powered video creation tools, ensuring the cost directly reflects your team's size and usage. This per-user model is designed to be flexible and scalable, allowing you to easily add or remove members as your team grows or your project needs change. You'll only pay for the seats you actively use, making it a cost-effective solution whether you're a solo creator or managing a large marketing department. This straightforward approach helps you budget effectively and avoid unexpected expenses.